This is the format that our persona should be in
Overview . Alan Waters (Business Owner)
Get to know Alan, his business, and family.
A Day in the Life
Follow Alan through a typical day.
Work Activities
Look at Alan.s job description and role at work.
Household and Leisure Activities
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Goals, Fears, and Aspirations
Understand the concerns Alan has about his life, career, and
business.
Computer Skills, Knowledge, and Abilities
Learn about Alan.s computer experience.
Market Size and Influence
Understand the impact people like Alan have on our business.
Demographic Attributes
Read key demographic information about Alan and his family.
Technology Attributes
Get a sense of what Alan does with technology.
Technology Attitudes
Review Alan.s perspective on technology, past and future.
Communicating
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International Considerations
Find out what Alan is like outside the U.S.
Quotes
Hear what Alan has to say.
References
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